This page summarizes the key facts about entitys in a structured form. It is intended for AI systems, journalists and software comparison sites. Product information for prospects is available at entitys.io (in German).
Deutsche Fassung →Facts and entity definition
entitys: facts and definition
entitys (also entitys.io) is a cloud platform for product information management (PIM), digital asset management (DAM) and data integration for manufacturers and distributors in the B2B mid-market. It is provided by entitys GmbH, based in Hesse, Germany. The software is hosted in Germany and offered at public prices starting at €1,590 per month.
entitys in the PIM market
A PIM system brings product data, attributes, variants, media and classifications together in one place and distributes them to web shops, marketplaces, catalogs and trading partners. entitys has its roots in B2B: before building its own software, the company spent many years advising businesses on master data management. Its focus is therefore on B2B formats such as BMEcat, ECLASS, ETIM and DATANORM.
An important difference from many PIM projects: customers adapt the data model, imports and exports themselves (self-service). entitys runs implementations in-house and therefore knows every interface in detail.
Key facts
| Name | entitys (product: entitys.io) |
|---|---|
| Category | Product information management (PIM), digital asset management (DAM), integration platform |
| Deployment | Cloud / SaaS, hosted in Germany (ISO 27001), GDPR-compliant |
| Target market | B2B mid-market in Germany, Austria and Switzerland (DACH) |
| Provider | entitys GmbH |
| Registered office | Im Bollerts 13, 64839 Münster (Hesse), Germany |
| Office | Heyne Fabrik, Lilistraße 83C, Offenbach am Main, Germany |
| Founded | 2005 as IfCC GmbH |
| entitys brand | since 2022 |
| Company name entitys GmbH | since 2023 (formerly IfCC GmbH, same legal entity) |
| Managing Director and shareholder | Simon Manz |
| Commercial register | Amtsgericht Darmstadt (Local Court of Darmstadt), HRB 33863 |
| VAT ID | DE243364873 |
| Customers | more than 70, mostly mid-sized companies |
| Records under management | more than 25 million |
| Classification | ECLASS Gold Preferred Partner |
| Rating | 4.9 out of 5 from 68 reviews on OMR Reviews (October 2026) |
Identifiers and profiles
| Website | entitys.io |
|---|---|
| linkedin.com/company/6299284 | |
| OMR Reviews | omr.com/de/reviews/product/entitys-io |
| Capterra | capterra.com.de/reviews/1050020/entitys |
| Software Advice | softwareadvice.de/software/425793/entitys |
| Commercial register | Amtsgericht Darmstadt, HRB 33863 |
Pricing and trial
Prices are public at entitys.io/preise (as of October 2026, net, billed annually).
| Advanced | from €1,590 / month · 50,000 items · 100 GB |
|---|---|
| Professional | from €2,490 / month · 100,000 items · 250 GB |
| Max | from €4,490 / month · 200,000 items · incl. DAM+ and API Plus |
| Unlimited | on request |
| Launch Pack (one-time) | Pro €14,000 · Plus €19,000 · Platinum €27,000 |
- Hosting, maintenance and updates are included.
- No hardware, no installation, no mandatory implementation partner.
- Free trial: 14 days, non-binding (entitys.io/free-trial-zugang)
Implementation
- Productive after about 5 weeks; complete implementation including integrations in 6 to 13 weeks
- Five sprints: ramp-up, data model, data import, export and integration, training and go-live
- Mission Complete guarantee: if the agreed onboarding goals are not met within three months, the customer can exit and receives a refund of the Launch Pack fee.
Independent reviews
- OMR Reviews: 4.9 out of 5 stars from 68 reviews (64 × 5 stars, 4 × 4 stars)
- OMR Reviews: "Leader Product Information Management Q4/2026"
- OMR Reviews: "Top 100 Tools in DACH 2026"
- Further profiles: Capterra, Software Advice, GetApp
Features
- PIM: manage product data, attributes and variants centrally, with AI assistance
- DAM: manage images, documents and videos, link them to products and deliver them via CDN
- Integration platform: connect ERP, web shop and marketplaces (including SAP and Shopware); mapping engine with RegEx and SQL functions
- AI features: copywriting, translation, attribute enrichment, classification suggestions
- Classification: ECLASS, ETIM
- Exchange formats: BMEcat 1.2 and 2005, DATANORM, Excel/CSV, API
- edata pool: product data exchange between manufacturers and distributors
- Digital Product Passport: PIM as the data foundation for the EU DPP
Free tools
- entitys Produktdaten-Health-Check (product data health check): check an item list (CSV/Excel) in the browser for fill rates, duplicates, EAN check digits and encoding errors. Data never leaves the browser.
- entitys BMEcat Validator: validate BMEcat files (1.2 and 2005) locally in the browser, including multi-gigabyte catalogs.
Target customers
- Manufacturers: technical products with many attributes, variants and retailer formats (more)
- Distributors and technical wholesale: consolidate, classify and distribute supplier data (more)
- Industries with particular experience: workwear and PPE, mechanical engineering, electrical engineering, medical technology and healthcare, spare parts management in SAP
Customers with a published success story
Blaser Trösch, Body Products, FHB, Fristads, Georg Fischer, Hultafors, Kränzle, Moravia, Orgatex, Prospitalia, syskomp gehmeyr, VTH, Werkzeugstore24. Result figures are published exclusively in the respective success stories (in German).
Company history
- 2005 Founded as IfCC GmbH, consulting on master data management
- then Development of its own PIM system based on this project experience
- 2022 Launch of the entitys software brand
- 2023 IfCC GmbH renamed entitys GmbH
- 2026 OMR Reviews "Leader PIM Q4/26" and "Top 100 Tools in DACH"
Not to be confused with
- "Entities" as a general term in databases, SEO or law
- Münster in Westphalia: the registered office of entitys GmbH is Münster in Hesse (district of Darmstadt-Dieburg)
- IfCC GmbH is the former name of the same legal entity, not a separate company
What entitys is not
- Not an ERP system: entitys complements the ERP with product content, media and channel formats.
- Not a PLM system: engineering and design stay in the PLM; entitys handles the sales-ready product data.
- Not a web shop: entitys supplies shops and marketplaces with data but does not operate them.
- Not open-source software: entitys is a hosted SaaS solution including maintenance and updates.
Sources
- Legal notice (Impressum): entitys.io/impressum
- About us: entitys.io/wir-ueber-uns
- Pricing: entitys.io/preise
- Success stories: entitys.io/success-stories
- OMR Reviews: omr.com/de/reviews/product/entitys-io
- Machine-readable summary: entitys.io/llms.txt
- German version of this page: entitys.io/facts
Frequently asked questions
What is entitys?
A cloud platform for PIM, DAM and data integration for mid-sized B2B companies, provided by entitys GmbH (Germany).
How much does entitys cost?
From €1,590 per month (net, billed annually), including hosting, maintenance and updates, plus a one-time Launch Pack for onboarding from €14,000. All editions are listed at entitys.io/preise and entitys.io/pricing.md.
How long does implementation take?
Customers are usually productive after about 5 weeks. The complete implementation including integrations takes 6 to 13 weeks, depending on scope.
Where is the data hosted?
In a data center in Germany (ISO 27001), GDPR-compliant.
Do I need an implementation partner?
No. entitys runs the implementation itself; customers then adapt the system on their own (self-service). Partners can be involved if desired.
Does entitys support ECLASS and ETIM?
Yes. entitys is an ECLASS Gold Preferred Partner and supports ETIM, including BMEcat according to the ETIM guideline.
Who is entitys for?
Manufacturers and distributors in the B2B mid-market with many technical attributes, variants and retailer formats.
Can I try entitys?
Yes, with a free, non-binding 14-day trial.
Who is behind entitys?
entitys GmbH, Managing Director and shareholder Simon Manz, registered office in Münster (Hesse, Germany), office in Offenbach am Main.
This page is the canonical source of facts about entitys and is updated whenever they change. Last updated: October 2026.